The rise of Artificial Intelligence (AI) has triggered a significant divide in the digital marketing. Some view it as a revolutionary force, while others fear it signals the end of traditional agency practices.
In this blog post, we’ll explore the transformative potential of AI and go through specific tools that can enhance efficiency and redefine the way agency owners work.
Embracing AI: A Paradigm Shift
AI, as it stands today, has become a powerful ally in agency operations. Rather than being an end-to-end solution, it excels in saving time on tasks already performed within agencies.
The key lies in adopting available AI tools without hesitation, paving the way for increased efficiency, higher profits, and market dominance.
Best AI Tools for Digital marketing
Here are the best AI tools for digital marketers.
Merlin.ai integrates with Google Chrome, utilizing Chat GPT. By hovering over text and prompting the tool, you can generate contextual responses to emails swiftly. This not only saves time but also enhances the quality of communication.
2. Notion with AI Capability
Notion, a comprehensive project management tool, now incorporates AI capabilities in beta. It allows users to leverage Chat GPT within Notion, streamlining tasks such as creating meeting agendas, writing social media posts, and generating pros and cons lists.
Tapilo is a lead generation tool for LinkedIn that automates engagement and mass direct messaging. It proves invaluable for agencies engaged in LinkedIn outreach, offering time-saving features like lead list creation and automated DMs.
Behuman.ai introduces AI-based video personalization. This tool allows agencies to record a base video and dynamically update elements like names and company information. This innovation significantly expedites the video outreach process.
For agencies in their infancy, BrandMark provides an AI-driven logo generation platform. By inputting agency details and preferences, users can swiftly generate logo options, providing inspiration for brand identity.
Durable takes website creation to a new level by generating entire websites and content based on user input. In under 30 seconds, agencies can have a foundational website, offering a head start in online presence without the need for extensive design skills.
7. Ad Creative
Ad Creative.ai focuses on AI-generated ads, optimizing them for sales and conversions. This tool proves invaluable for small agencies with limited resources, allowing them to create and test multiple ad variations without extensive graphic design work.
Text.com consolidates messages from various platforms, streamlining communication management. This tool proves beneficial in saving time and avoiding distraction, offering a centralized hub for responding to messages efficiently.
Otter.ai serves as a Zoom add-in, automatically transcribing Zoom calls. This feature enables easy retrieval of information discussed in meetings, eliminating the need for manual note-taking.
Rewind.ai acts as a comprehensive search engine for user activities, tracking everything from emails to searches. This tool proves invaluable in quickly locating specific information, eliminating the frustration of searching through various platforms.