Modern SEO: rank on Google, get cited by AI.
Search changed forever. Ranking in ten blue links is no longer enough when AI answers questions before users ever click. This hub is your complete, practical library for winning modern search, from technical foundations to getting cited by ChatGPT, Perplexity, and Google AI Overviews.
Generative Engine Optimization (GEO)
How to get your brand cited by ChatGPT, Perplexity & Gemini.
Answer Engine Optimization (AEO)
Structuring content to win Google AI Overviews.
How AI Overviews & AI Mode Changed Search
What changed in Google and what it means for you.
Winning the Zero-Click Search
Strategy when most searches end without a click.
LLM Optimization
Making your content the source AI models trust and cite.
Entity SEO & the Knowledge Graph
Why Google ranks concepts and entities, not keywords.
Building Topical Authority
How pillar & cluster content wins whole topics.
E-E-A-T in the Age of AI Content
Proving real experience & expertise to Google.
Digital PR & Brand Mentions
The new link building for AI citation.
Author Authority & Person Schema
Why who writes the content matters now.
Search Intent & Semantic Keyword Research
Keyword research for the AI era, beyond density.
Content Optimization for Humans & Machines
Answer-first writing that ranks and gets cited.
Content Pruning & Refreshing
The "helpful content" principle in practice.
Programmatic SEO
Scaling quality pages without creating spam.
Technical SEO for 2026
Core Web Vitals, crawl budget & rendering.
Schema & Structured Data for AI Search
Making your content machine-readable.
llms.txt, robots.txt & AI Crawlers
Controlling how AI crawlers use your site.
Site Architecture & Internal Linking
Structuring a site for topical authority.
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